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Updates for The Dream Lounge
What’s up man.
Got some important house cleaning updates to announce today for all subscribers of The Dream Lounge, including you.
I’ve been writing newsletters almost non-stop for 20 years, since late 2006 when I began writing newsletters for the Under 21 Convention. The frequency has varied from monthly, to weekly, to daily, to sporadically.
Some of you have been reading my newsletters for more than ten years, I appreciate that.
This dreamy edition of my newsletter was launched almost two years when another newsletter service censored and instantly banned the entire newsletter without warning. Substack has been good to me since then, no major complaints.
Open/read rates for The Dream Lounge remain extremely high. Thank you.
Since launch in 2024 over 90% of my newsletters have been published for free to all subscribers. Only some are exclusive for premium members.
This model will continue without a hitch for all new newsletters. However as of yesterday, all newsletters older than 2 weeks have been paywalled.
Going forward all free newsletters will go behind the paywall two weeks after publication.
This means when a newsletter is published openly to all free subscribers, you can read it on the web for 2 weeks. After that it gets locked up, with the top ~25% still viewable as a preview for each post.
Content in your email inbox remains unchanged, you can always search your inbox for my emails to read them again. This change is for the website and Substack app edition only.
Prices for the premium membership have not increased since launch, and are not now. In fact I just lowered the founding member price to $299 from $399. Annual and monthly prices remain the same. Significant benefits have been added to each tier of membership since launch. Commenting on posts has always been exclusively for paid subscribers.
Now there are some exceptions to premium vs. free posts. First some newsletters will still be exclusive from day one like always. That isn’t changing.
Second some newsletters will always remain free and open even after the two week timer. Anything that’s a big public announcement for example, and pretty much anything to do with domestic violence such as the eulogy for my murdered mother. This category of content is overt public advocacy and I take it seriously.
I’m something of an unintentional, unwilling expert on domestic violence and I believe I can make a difference writing and speaking about it for men/women/children suffering from it.
In addition I will keep the reader supported newsletters open because someone else paid for them. This is where you tip $100 and I respond to your question with an entire newsletter. That price may increase but the model is intended to remain the same.
Annual vs. Monthly
The biggest difference between the two is that paying monthly costs $15, and paying annually lowers the monthly average to $8, saving you 46% on your toxic masculinity subscription.
Both annual and monthly come with two free books valued at $50. The 10 Laws of the Alpha Male (2023) clocking in at 70 pages, and The 4 Elements to Becoming a Stronger Person (2010). You can download both in pdf format here at the bottom of the page after logging in.
If you want the books for legit Jew free just cancel your 7 day trial before it ends, it takes five seconds. It’s not a big deal, enjoy the books.
The new big beautiful benefit for annual is that once per year, after your free trial ends, I will answer a question or topic prompt for you via newsletter, exactly like the readers who donate $100. I still maintain the right to veto anything I think is super stupid, but generally I’ll just answer your question and write what I think.
A “founding membership” is just an annual membership, but, I also hop on a 60 minute coaching call with you to discuss anything you need advice on as a man. That’s it, simple.
That’s it, thanks for tuning in, and big thanks to those of you who have been premium cult members for a while.
/s/ Anthony Dream Johnson
P.S.
If you want to motorboat big calcium cannons like me everyday on a hot young thin wife you’re going to need a copy of my free book The 10 Laws of the Alpha Male. Just subscribe here. Unlike other manosphere gurus who marry jumbo sized single moms with dusty eggs, I actually walk my talk by shoving my face in there for the greater good.
